Content Marketing Lead

About Portraits

We believe most category-defining consumer brands are also, quietly, great publishers. You'd be joining as the first dedicated content hire, reporting to the founder, with a clear mandate to build a content program — editorial, social, email — that grows taste and traffic at the same time.

What you'll do

• Set the editorial voice and publish a steady cadence of on-site content (guides, essays, case studies).
• Own our social channels — primarily Instagram, TikTok, and Pinterest.
• Run the customer email program in partnership with lifecycle marketing.
• Collaborate with design to ship content that looks like the product.
• Measure what's working, kill what isn't, and compound on what does.
• Build relationships with press and creators in home-decor, gifts, and design.

What you have

• 6+ years in content/editorial marketing at a consumer brand.
• A portfolio of content you're actually proud of — not just a résumé.
• Strong writer, strong editor, strong taste.
• Comfort with analytics (GA4 / Shopify / PostHog) and email tools.
• Track record of turning content into measurable business outcomes.

Compensation & benefits

Base salary: $120k–$150k (USD), depending on experience and location.

• Equity
• Full medical / dental / vision
• Four weeks PTO + company holidays
• $2,000 home-office stipend
• 401(k) with 4% match
• A Portraits piece on us